Strategy (formerly MicroStrategy), the world’s largest corporate holder of Bitcoin, has announced the launch of a massive stock buyback program accompanied by a plan to monetize its Bitcoin reserves. This initiative, reported by CoinDesk and CoinTelegraph, marks a strategic turning point for the company led by Michael Saylor.
The announcement was made as the STRC stock price (Strategy’s new ticker) was under pressure, losing nearly 40% since the beginning of the year despite Bitcoin’s rise. The company’s dividend was also raised, surprising analysts.
A two-part plan
The program is broken down into two main axes:
- Stock buyback: Strategy will buy back its own shares on the open market, a strong signal of confidence sent to the markets. The allocated amount has not been specified but could reach several hundred million dollars.
- Bitcoin monetization: The company also unveiled a program to monetize its Bitcoin reserves, which could include lending mechanisms, staking (on protocols like Babylon), or collateralization to generate yields without selling its holdings.
This dual announcement received mixed reactions. JPMorgan responded by estimating that Strategy’s Bitcoin sales policy “adds bilateral risk to crypto markets,” suggesting that any monetization program creates potential selling pressure on the market.
A precedent for companies?
Strategy holds more than 500,000 BTC, acquired at an average price of approximately $35,000. At $61,600, the company’s unrealized reserve exceeds $13 billion. In parallel, Metaplanet, the Japanese company that follows Strategy’s model, announced the purchase of an additional 2,823 BTC, bringing its holdings to over 43,000 Bitcoin.
This development suggests that the “Saylor model” extends beyond MicroStrategy to become a corporate standard. Strategy’s ability to monetize its holdings without selling them could pave the way for new treasury strategies for companies holding Bitcoin.
Attention is also focused on Strategy’s “ex-dividend date of June 30,” which could trigger significant movements in the stock and the Bitcoin market in the coming days.
Sources: CoinDesk, CoinTelegraph, JPMorgan Research, CoinPaprika data.
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